Media Person: Jimmy endorsements need to be cautious to make money Starchaser

CreateTime:2013-12-20 Count:157

'Not the old myth' Jimmy with reverse growth' has become one of the best celebrity maintenance. Everyone on the face of the upcoming 'Pentium' in praise of his beauty tricks, so Jimmy has a new business sense, its respective companies produce collagen drinks have been available, but the move has been Fang crackdown, but also by the media refers to selling fake health products. Yesterday, Jimmy Lin Yu Zhong agent orange in a statement on Weibo, expressed their willingness to stand up and Fang to talk, to tell all of his questions.

'Where to go with Dad' hits, father and son Jimmy and KIMI popularity surge, while Jimmy recently pushed to the cusp of public opinion, it is Fang refers to their false propaganda. Mentioned Jimmy, his first thought was public a young face, and that magical 'reverse growth', so that each will be asked to participate in maintenance activities secret, so Jimmy's respective companies quickly launch collagen drinks, and Jimmy himself on the microblogging to vigorously promote the identity Dr.Lin collagen effect.

However, in a recent blog post directed at Jimmy Lin Fang's Biotechnology Co., Ltd. to sell fake health products. Fang's 'call to arms' one, immediately triggered a public outcry. Media reports even said that the low cost of a bottle of ordinary collagen drink to $ 4, while Jimmy's 'Dream miracle limited group' in the price of the site is as high as 1,080 yuan. For this event, Jimmy said to open the first clarify aspects will, eventually canceled media interviews to Jimmy Lin Fang staff. She said: 'I have always insisted Jimmy drank the product is absolutely legal and safe.' Then the company also issued a statement that the company was indeed founded by Jimmy and products according to strict manufacturing standards comply with the relevant national regulations Jimmy also. In microblogging forward, the statement said: 'Believe me Ibelieve' Yesterday, Jimmy broker is on the microblogging open letter published on Fang said:. 'crackdown is necessary, but I sincerely suggest you before crackdown, should do Good foolproof homework and verify the facts, today I decided to stand up and talk with you face to face and tell all your question, if we have the wrong that we should be willing to accept the punishment, but if we are right, and who is also our innocent? '

Reporter inquiry was informed that as on December 3, Jimmy's the product of a shopping site on the 485 units have been sold from the purchase of a message can be seen in the role of a fan effect, 'because I like', 'believes small blog' support him, etc. In Fans economy, in terms of endorsements for the star should be cautious. had happened before Xin Zhang [microblogging] beauty artifact is recommended CCTV exposure, Sandy [microblogging] endorsement of a capsule has been questioned events In this regard, the media people Miss Jiang said: 'The nature of celebrity endorsements is to make money, even if the person claims to use, consumers must carefully distinguish, in the spirit of their responsible attitude, especially health care products, food has always been problematic. hardest hit, fans Starchaser can not joke with their own health. '

Source: News Home

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